Phone photos in. Listing photography out.

The problem

Great listings sell on their photographs. Hiring a photographer costs hundreds and takes days you don’t have — so most homes go online shot on a phone, in a hurry, in whatever light there was.

1. 01

   Drop the shoot in

   Up to 40 photos a batch, straight from the camera roll. HEIC, JPEG, PNG and WebP, up to 25 MB each. Orientation is read from EXIF, so portraits stay portrait.

2. 02

   Pay for the batch

   You see the exact total before anything runs — a dollar a photo, no subscription. Nothing is processed until the payment clears, and a photo that fails is never charged for.

3. 03

   Close the tab

   Photos run one at a time in the background and we email you when they are done. You get a zip at full listing resolution, and every photograph stays viewable against its original.

A 20-photo shoot is $20. Full pricing detail

Does Pictalens reduce the resolution of my photos?

No. Corrections are applied at up to 8.3 megapixels — around 3520 × 2352 — which is full listing resolution for every major property portal. Geometry and lighting are computed on the pixels you uploaded rather than regenerated, so detail in brickwork, window frames and flooring survives intact.

Can it fix a photo taken from a bad angle?

Within the limits of what one photograph contains, yes. Pictalens reprojects the frame as if the camera had been level and square to the room: it removes camera roll, pulls converging verticals parallel, and undoes wide-angle lens bow, then crops to the largest clean rectangle. What it cannot do is move the camera — it cannot show you a wall that was behind the lens, and it will not invent geometry that was never photographed.

Will it hide problems with the property?

No, and this is deliberate. Damp, mould, water damage, rot, cracks, subsidence and peeling paint are treated as the property's condition and are never removed, even inside an edited region. Concealing them misrepresents the property to buyers. Transient mess — dishes, cables, laundry, scuffs — is cleared.

How is this different from running photos through an image generator?

A generator asked to improve a photo re-renders it and invents whatever it likes, including the building. Pictalens solves geometry and lighting mathematically first — the camera is reprojected as if it had been level and square, and exposure is corrected in linear light — so the room is already correct before the model sees it. The model then stages it under explicit limits: layout, dimensions, windows, doors, built-in fixtures and the view are never changed, and the property's condition is never concealed. Every batch ships with a per-photo record of exactly what changed.

Do I have to disclose that photos were edited?

Rules vary by market, but virtual staging is disclosable in most of them. Your batch keeps every original beside its edited version, so you can see precisely what changed and describe it accurately if you are ever asked.

How long does a batch take?

Photos are processed one at a time by a durable worker, at roughly 30 to 90 seconds each. A 20-photo batch is typically done in under half an hour, and you can close the tab — the job keeps running, we email you when it is finished, and the download stays live for 30 days.

What happens if one photo fails?

Only that photo. Each image is processed in isolation with automatic retries, so a single failure never takes down the batch. The zip is built from everything that succeeded and the report notes what did not.

What does it cost?

One dollar per photo, paid per batch. You see the exact total before anything starts, you are never charged for a frame that fails, and there is no subscription.

Which file types can I upload?

JPEG, PNG, WebP, AVIF and HEIC, up to 25 MB per file and 40 photos per batch. EXIF orientation is respected, so photos shot in portrait stay in portrait.